A visual mechanism
to put brands into the conversation.

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Define your strategy

Define and visualize the social media strategy through topics of conversation. Each petal is a topic and its size depends on the amount of posts you publish about it. Each color represents a category. Customize your flower according to your brand!

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Understand and improve the conversation

The solution tracks the social interest behind the conversation and shows pollen. Pollen are visual indicators that let you know where your brand is having an impact and how (likes, shares, comments, RTs...). Identify the people behind pollen and get actionable insights!